No matter what your business does, your products and services do not sell themselves. Creating awareness of what you offer, advising your target market of the advantages of using your services, and then selling it involves a careful mix of marketing, advertising, and sales. You can manage these functions by setting up internal departments to handle them, but for many companies, outsourcing your call center functions to Rite Response Answering & Call Center Services is the best approach for success.
Sales and Marketing The Way You Need It
Most businesses hope that some initial marketing efforts will strike a chord with potential buyers in their target markets so that the majority of their emphasis will be on taking, processing, and fulfilling orders. In this case, call center personnel field a steady stream of calls all day. For businesses who want an adequate number of sales personnel on hand to manage the traffic, there are challenges in planning for variations in demand at different times of day or year, or at different points in the lifecycle of the product. Even companies who manage their sales internally can benefit from outsourcing some of their work in busy times.
In many cases, selling the product requires additional effort. Unlike many consumer products or business supplies, selling home repairs or industrial machinery requires prospecting find the best potential leads and then endeavoring to set up appointments in the hopes of getting a sale. Depending on the item, multiple appointments may even be necessary to seal the deal. Outsourced call center personnel can minimize sales effort by doing the legwork to find prospects, generate leads, and then set appointments with them.
Rite Response Works With You
Outsourcing sales and marketing efforts can work because the activities of outsourced call center personnel are synced with your company’s internal efforts. Working with the trained personnel at Rite Response, you are involved in how the process is set up and implemented.
- You establish the criteria for a good prospect.
- You contribute to writing an effective script to guide the calling agents who manage the phones.
- You set the guidelines for a viable appointment.
- You review results by listening to several calls so that you may evaluate reports and tweak the program as needed to produce better results.
- You can even have multiple approaches to calling to see what works best.
Providing The Call Center Services You Need
Besides controlling how interactions with contacts proceed, you can also control the amount of assistance we provide. Based on your call volume and the size of your internal staff, we can be the primary group who answers calls or only provide backup when you need it. We can be available with a specific number of people at any time during the day or just when call volume exceeds a certain level.
As a result, you can get the phone coverage you need, exactly the way you need it. If you are ready to explore how Rite Response can help you manage your sales and marketing efforts, contact us today at (713) 868-7500 or (866) 838-RITE. With locations in Houston, Beaumont and San Antonio, Texas, we can assist you no matter where in the United States you are located.